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Monica Anderson <Graphic>
Customer Focus
December 1997
Something To Smile About
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Monica Anderson

Word of mouth is the best way to attract new patients, says Dr. Monica Anderson, an Arlington, TX, dentist. So she sends patients who recommend her a personally-signed thank you note. After three referrals, the recommender receives a small gift of flowers or movie tickets. "Patients aren't used to receiving gifts from their dentists so they are pleasantly surprised," she says.


Anderson also relied on personal networking when she chose NationsBank for her business loan. She met NationsBank Sales Manager Kim Farrell on the board of a nonprofit organization. "Kim brought me information without putting pressure on me to choose NationsBank," says the dentist.


Farrell put Anderson in touch with NationsBank's Professional and Executive Banking Division. Now, Anderson's checking account, savings account and Visa card are with the bank, as well as her personal home mortgage and business loan. "It's simply   easier," she says.


Anderson appreciates the convenience of "one-stop banking." After all, she has many demands on her time.

 
This dentist is busy. Located in a fast-growing community in the Dallas/Fort Worth metropolitan area, Anderson's dental practice is continually attracting new patients.

Yet the dentist still makes time for outside activities, including authoring a book on black vernacular. Arranged like a dictionary, the book is educational but also funny. "It's to help people who watch MTV but don't always understand black English because they didn't grow up in the African-American community," says Dr. Anderson.

Like Anderson, you too can save time and money with one-stop banking. If you maintain a minimum balance in your NationsBank personal accounts, you can get these benefits:

  • Lower interest rates on loans
  • Reduced finance charges on credit cards
  • Safe deposit box discounts
  • Free traveler's checks
  • Free money orders

Plus, NationsBank customers enjoy prompt response and convenient service. "Yesterday, my banker, Diana Coffman, called just to check how the business was going," says Anderson. "I've dealt with a lot of bankers over the years but I've never had a banker call me."

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Want To Know More?

For more information on one-stop banking, contact your local NationsBank.

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