Server: Microsoft-IIS/3.0 Date: Thu, 18 Dec 1997 00:10:01 GMT Content-Type: text/html Accept-Ranges: bytes Last-Modified: Mon, 08 Dec 1997 18:19:22 GMT Content-Length: 3962 Toastmaster Press Release

Toastmaster Adds Butter Feature to Breadmakers

Editor Contact: Charles Williamson, Manager, Communications

COLUMBIA, MO Jan. 18- Select models in Toastmaster's new 1995 breadmaker line will include a cycle to make fresh butter from cream. This exclusive feature is patent pending and units that include the butter cycle will bear the distinctive Bread and Butter Maker logo. "This is a significant added function in a product category with few standout features," said Jerry Kartheiser, Product Manager for Toastmaster. "It gives the consumer the ability to make the perfect complement to fresh bread, fresh butter, and do it in the same machine."

Models with the butter making feature will include a variety of flavored butter recipes and will be packed in distinctive cartons that sell the butter making concept with pictures and bold graphics. Butter gives the retailer something besides capacity and price point to differentiate their units from the others," said Kartheiser, "We expect it to change the complexion of the category."

Model 1195 will be the first Bread and Butter Maker out of the gate. It is a two-pound unit that features eight bread programs and a dough cycle along with the butter cycle. It has a delay timer, viewing window, bread warmer, a non-stick loaf pan and includes a box of Best Loaf bread mix. Its suggested list price is $215.75.

Other Breadmakers unveiled for 1995 include model 1196, a 1-1/2 pound machine with five bread programs, dough cycle, delay timer, bread warmer, viewing window, non-stick loaf pan and a baking control for light, medium or dark crust. It also comes with bread mix and carries a suggested list price of $197.25.

Toastmaster breadmakers carry the Bread Box trademark, come with full color POP stickers and are supported with Toastmaster's toll-free consumer hot line. They can be seen April 30 through May 3, 1995 at the Gourmet Products Show in Las Vegas.

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